About ODC
You don't need another plan. You need one that fits.
You're busy. You've tried the quick-fix diets and the punishing programs, and they left you drained, guessing, and back where you started. The problem was never your effort. It was a plan built for someone else's schedule.
How ODC Works
On Demand Coaching is a virtual-first coaching service that combines training, nutrition guidance, and accountability in one place. Instead of handing you a generic workout, we build a plan around your real life, adjust it as you go, and check in so you keep going when motivation dips.
Every program rests on three pillars:
Balance. Training that fits your calendar, your energy, and your goals, so it lasts longer than a few weeks.
Evidence. Methods backed by exercise science, not trends. If the research doesn't support it, it's not in your plan.
Recovery. Sleep, stress, and rest are part of the program, not an afterthought. Progress happens when you recover, not just when you train.
The result is fitness that works for you instead of competing with everything else on your plate.
Meet Your Coach
John, M.S. — Founder, On Demand Coaching
I've spent more than 12 years in the wellness industry, and the lesson that stuck with me most is simple: the best program is the one you'll actually follow.
I hold a Master of Science in Exercise Science from Cal State Sacramento, where I co-authored peer-reviewed research on kettlebell training and blood pressure, presented at the American College of Sports Medicine and published in Medicine & Science in Sports & Exercise. That background shapes how I coach. Every recommendation I make has a reason behind it.
My career has spanned both sides of fitness. On the corporate side, I've designed and managed wellness programs for Fortune 500 companies and trained more than 12,000 employees face to face. On the performance side, I've coached professional athletes from the NBA, MLB, and competitive CrossFit. Whether I'm working with an executive short on time or an athlete chasing a competitive edge, the approach is the same: find what fits, measure what matters, and adjust.
I started ODC because most people don't fail at fitness for lack of willpower. They fail because their plan ignores their real life. My job is to fix that.
When I'm not coaching, I'm usually behind a camera or looking for the next thing to learn.
What Makes ODC Different?
We are one of the only coaching services that uniquely combines all three elements of true, sustainable health:
1. Effective, Time-Saving Movement
Forget spending hours in the gym. Our programs are engineered for efficiency. Drawing from the world's most respected strength and mobility experts (including Starrett, Contreras, and Tsatsouline), we focus on building maximum strength, control, and resilience.
-
The Details: Minimal equipment required, with sessions ranging from just 15 to 45 minutes to fit your packed schedule.
2. Evidence-Based Fueling
We cut through the diet confusion by prioritizing what science proves works. Our approach focuses on protein-first, sustainable nutrition based on physician-backed principles (like the Vertical Diet and other advanced methodologies) to optimize your energy, fuel your recovery, and keep you feeling satiated.
-
The Details: Realistic, sustainable guidance designed to optimize your energy without sacrificing your life.
3. Holistic Performance & Recovery
Your performance outside of the gym is as important as your work in it. We go beyond the muscles, integrating the latest science-backed recovery tools (inspired by research from Huberman Lab and major medical journals).
-
The Details: Tools like Non-Sleep Deep Rest (NSDR), circadian rhythm tuning, breathwork, and advanced sleep hygiene to actively manage your stress and sharpen your focus
The ODC Result
When you commit to the ODC system, you get a program that not only transforms your physical health but also:
-
Enhances your Energy
-
Boosts your Mental Clarity
-
Increases your Overall Productivity
Ready to stop guessing and start performing?